February 2000


According to a recent survey, today's job seekers use the Internet to find and research job opportunities but feel frustrated with the lack of personal attention and employer feedback associated with online job-posting sites. Half of the respondents do not believe the Internet provides the personal guidance available from traditional staffing firms.

The survey, conducted by Yankelovich Partners, an international marketing research and consulting company, was commissioned by Kforce.com, an online career management and recruitment resource. The survey is the first in a series of studies that will examine trends in online recruiting and explore future career management issues.

Survey highlights include the following:

* Forty percent of job seekers report that posting a resume online is equivalent to sending it into a black hole;
* More than one-third of respondents stated that once a resume is sent over the Internet, there is no prescribed way to follow up with the company for feedback;
* Seventy percent of respondents report that they do not always find jobs over the Internet for which they are qualified. More than half say they either seldom or never find jobs that are right for them.

A spokesperson for Kforce.com says that finance and accounting is one of the fields making the most of Internet recruitment, because rapid growth in the number of jobs makes efficiencies in quickly finding the right person for a given opening more important. *

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